How We Work : Blog

One of the best business books I read in 2003 was Starbucks founder, Howard Schultz's "Pour Your Heart Into It" - It was an inspirational, authentic read about building the business - one cup at a time. I'm mentioning it here because I've been following John Moore's Brand Autopsy blog, he is writing a book, about lessons learnt working inside Starbucks. He has drawn out a list of Starbucks Tribal Knowledge Nuggests which have been interesting, the link to nugget 1 is here. 

Jo (Marketing)